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Testimonials

  • About "Mastering the Supply Chain":

    «Mastering the Supply Chain is one of the few Supply Chain Management books that describes the explanation about the fundamentals of Supply Chain Management as well as how to apply these fundamentals concretely to the level of organization, management and operations.»

    - Mohamed el Ouasghiri, Senior lecturer Supply Chain Management, Rotterdam University of Applied Sciences, The Netherlands

  • About "Mastering the Supply Chain":

    «Supply Chain is a broad area that requires many different managerial, technical and leadership skills, as well as knowledge and a holistic view of different areas, from purchasing to operations, finance and sales. Consequently, learning Supply Chain concepts and putting them into practice is a challenging mission, particularly for those in the early and intermediate stages of their careers. In such context, Mastering the Supply Chain offers a unique approach that blends a comprehensive review of the main concepts of supply chain, with plenty of additional references for a more in-depth learning of specific topics. It fills a much-needed gap that effectively allows the integration of such concepts to an experiential learning approach using the excellent business simulation game called The Fresh Connection.»

    - Claudio Barbieri da Cunha, Associate Professor, Head of Dept of Transportation Engineering, Director of Center for Innovation in Logistics Systems Engineering (CISLOG), University of São Paulo, Brazil

  • About "Mastering the Supply Chain":

    «One of the major challenges in either learning or teaching Supply Chain Management is the creation of the bridge between the theory and practice. The non-experienced learnings remain abstract until they are applied in real life. Mastering the Supply Chain is closing the gap by providing a solid theoretical base as well as an immediate practical application through a business simulation in a very experimental and playful way. It's an absolute reference on Supply Chain Management for students, professionals, and leaders.»

    - Nicolai Rassolov MSc, Lecturer, School of Continuing Studies, McGill University, Montreal, Canada

  • About "Mastering the Supply Chain":

    «Mastering the Supply Chain presents a systematic approach to understanding current supply chains and value networks. This book offers a theoretical and practical support that will help organizations as well as students understand supply chains, and the potential impact of trends in business and society on company competitiveness. Ed Weenk´s take on the underlying fundamentals delivers a pragmatic approach to enhancing the learner's understanding of fundamentals and beyond. His approach is a major step towards understanding Supply Chain basics and potential disruptions to the growth of the business.»

    - Dr Mario Chong, Vice dean of Business Engineering, Faculty of Engineering, Universidad del Pacífico, Lima, Peru

  • About "Mastering the Supply Chain":

    «Mastering the Supply Chain profoundly reveals the core of supply chain management: strategy, collaboration, technology and leadership. Through 'The Fresh Connection' simulation game, which is used as an interactive case in the book, readers can experience the challenge and charm of supply chain management, and truly understand that the competition between modern enterprises is the competition between supply chains. To win in the competition, we need to deeply realize that supply chain management is not alone and isolated, but that each department should strengthen mutual communication, understanding and trust. On this basis, through information sharing, responsibility allocation, common decision-making and other ways, one can achieve the collaboration and unity of the whole operational process of the company.»

    - Professor Gao Junjun, Managing Director of Demand Chain Institute, Founder & CEO of oIBP. SHU-UTS SILC Business School, Shanghai (China)

  • About "Mastering the Supply Chain":

    «Mastering the Supply Chain deals with how to manage a supply chain from multiple perspectives, including business, technology, performance and optimization. It contains many templates for analysis, thus giving the reader a quick guide to supply chain management. The author shows people the most relevant principles, analysis process and decision-making frameworks using one interactive case throughout the book. Mastering the Supply Chain is kindly recommended as a textbook for both students and practitioners.»

    - Ms. Wang Xiaofang, Director of Lab, Department of Industrial Engineering, Tsinghua University, Beijing (China)